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Headway LEGACY Model

The unwavering techniques passed down eternity Since Headway’s inception, our philosophy has remained the same: a “guitar that grows alongside you” that is durable and can be played with confidence over a long period of time. This philosophy, which was set forth by Yasuo Momose, who sadly passed away in 2024, has been passed on to his disciples and has become the foundation of Headway. In his later years, Momose, despite his illness, found time to research his next work. The -LEGACY- was completed based on the blueprint that Momose was proud of as the perfected form he had reached in his study, by gathering Momose’s ideas and the technologies […]

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Headway 4000th

The Aska Team Build Series, Headway's flagship lineup that began production in 2011, has now surpassed 4,000 units produced. This ambitious work is the culmination of the Sakura model, which has become synonymous with Headway. Aiming to embody “making a guitar with a story,” the craftsmen of the “Aska Team Build Series” have put their utmost care into every detail of the guitar, incorporating the colorful expressions of the four seasons that have been cultivated by Sakura Guitars.

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HOC-SAKURA/JS Feature Site

JT-Series’ First Model Made Ising Japanese Sakura Wood Since 2014, Headway has been producing acoustic guitars that utilize Sakura (Japanese cherry) wood for the back and sides, known as “Sakura guitars”. Until now, the use of Sakura wood has been limited to the high-end Customshop Series, Aska Team Build Series, and Standard Series manufactured in Matsumoto City, Nagano Prefecture, Japan, but in 2025, the company decided to make the charm of cherry wood guitars available to more guitar users at a more affordable price point. In 2025, the “HOC-SAKURA/JS” will be the first model in the more affordable “Headway Japan Tune-up” series to use Japanese Sakura wood for its back […]

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Rising Dragon Feature Site

-Ascending Dragon- brought to life by Karuizawa carving and Sakura wood -Ascending Dragon- brought to life by Karuizawa carving and Sakura wood A special model was created to celebrate the 10th anniversary of Sakura Guitar with a motif of “Dragon”, the Chinese zodiac sign for the year 2024. In addition to the gorgeous decorations with a variety of inlays, the guitar is also decorated with traditional Japanese techniques that are the pride of Japan through collaboration with “Karuizawa Carving Shibasaki”. The limited edition of 6 pieces, each with a different body shape and special Japanese-inspired colors, will be produced. Karuizawa Carving Shibazaki Karuizawa was first visited by foreign missionaries and […]

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Japan Tune-up Series COAL BLACK EDITION

~COAL BLACK EDITION~ The main inspiration for these new models is Charcoal as the name would suggest, a material of a dark color mainly created by people by burning wood. Charcoal has been a part of people’s lives since ancient times, and has always been close to their hands. Enjoy the warmth of wood with the black coloring gained after converting to coal, and which gets its unique texture based on the grain of the wood used. Japan Tune-up Series All products in the Japan Tune-up Series, also known as the “JT Series”, are individually tuned and set up in a dedicated Deviser department in Matsumoto City, Nagano Prefecture, with […]

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Ishikawa Prefecture Models Feature Page

Introduction On New Year’s Day, 2024, a massive earthquake measuring 7 on the Japanese seven-stage seismic intensity scale suddenly hit the Noto region of Ishikawa Prefecture. The fury of nature is immeasurable, and even now, when news coverage of the disaster is scarce, we hear that people in the affected areas continue to face difficulties in their daily lives, and that reconstruction efforts are still in progress in some areas. I would like to express my deepest sympathies to all those who have been affected by the disaster. In the hope of contributing to the reconstruction effort, a portion of the proceeds from the sale of instruments made of wood […]

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2025 The Eagle

Headway: The Dawn of a New Chapter Founded in 1977, Headway, which has been in business for over 45 years, has released a “completely new Headway” in 2023 with the intention of moving into a new era. While retaining the style of Headway’s flagship HD-115 model, the specs and design were completely revised, and the craftsmen of the Aska Team Build team collaborated with Yasuo Momose, founder of Headway, to develop this model from scratch. It is called “The Eagle”. The concept of “The Eagle”, which has been a symbol of previous Headway models, was used to brush up the design. Inspired by the eagle, the king of the skies, […]

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H.J. Freaks Signature Model Feature Page

Superstar bassist ‘H.J. Freaks’ has been posting videos since the early days of YouTube and the Japanese platform Nico Nico Douga, and his eccentric performances and outstanding technical skills have had an unforgettable and powerful impact on the audience.
This new Bacchus Japan Tune-Up series inherits the essence of the Bacchus WL4HL-H.J.FREAKS and WL5HL-H.J.FREAKS, the true and tested signature headless basses sold in 2020.

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Deviser One Day Guitar Show 2024

The “Deviser One Day Guitar Show” is a showcase of limited edition and new products from each of the Deviser brands. This will be the fourth iteration of this show, and we will be presenting more than 100 models that have been crafted by our skilled craftsmen. To show the feeling of the products online, we have prepared 3D images and videos of popular musicians trying out the products. We hope that you will take the time to look through all of them!

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Headway Urushi Sakura Guitar Feature Site

Headway, which specializes in making guitars with Japanese materials and themes, is proud to announce the 10th anniversary of the Sakura model, which combines two of Headway's signature Japanese elements: Sakura and Urushi lacquer...

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Sakura Models 10th Anniversary Feature Page

The Sakura series was born in 2014 and has continued to progress. In 2024, the 10th anniversary year of the series, we will release a new world view of cherry blossom guitars with a motif of a crane, a bird that has been popular in Japan since ancient times. In 2024, the 10th anniversary year of the company, we will introduce a new world view of sakura guitars by adding the motif of the crane, a bird that has been popular in Japan since ancient times.

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Headway JT Series Feature Site

The Headway Japan Tune-up Series, commonly referred to as the JT Series, is a series of guitars that have been individually tuned at the Deviser Guitars Workshop (WDG) in Matsumoto City, Nagano Prefecture, to the point that even professional guitarists can play them on stage without any modifications right out of the box. WDG also imports techniques from the Aska factory of the Japan-made Headway models to achieve the same high level of workmanship and cost performance as them.

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